Amazon Training Portal (ATP) is designed to help new Selling Partners, like you, learn how to sell on Amazon. ATP is a one stop educational platform that provides an in-depth lesson plan to set you up for a successful business on Amazon.
Here is a summary of what you can expect:
Module 1: The Ultimate Guide to sell on
Amazon
1) 50-day Plan to Succeed on Amazon
2) How to select the right product
3) How to create listings
4) How to optimize Listings to Drive Traffic
Module 2: Introduction to Fulfillment by Amazon (FBA) and Amazon Liquidations
1) What is FBA and how it works
2) Benefits of using FBA
3) FBA Fees and Pricing
4) How to create FBA Shipment
5) FBA Liquidations
Module 3: Delivering Imports to Amazon & FBA Product Restrictions
1) Importer of record & Non-resident importers
2) Prohibited or Restricted Products
3) Duties, taxes, and shipping costs
4) Rules for duty-free (Section 321) shipments
5) Return of imports
Module 4: Advertising and Merchandising
1) Sales Formula
2) Sponsored Ads
3) Deals and Coupons
4) Subscriptions
Module 5: Amazon Brand Registry
1) Importance of Brand Protection
2) How to Protect your Brand
3) Benefits of Registering your Brand with Amazon
4) Tools Available on Amazon Brand Registry
Live Q and A Session
Important:
· Please complete all modules within 90 days of the date your username and password was sent to you. After 90 days, your access to LMS will be deprecated.
· You can only move to the next module once you have completed the current module and pass the quiz with a score of at least 80%.
· If you have any questions on ATP please email globalselling-sea@amazon.com with the subject “ATP enquiry”
